The famous green and gold logo has helped businesses successfully brand their products as truly Australian for decades. The triangle can now be found on thousands of products sold around the globe and more products are being registered every day.

The Australian Made, Australian Grown logo is the most trusted and recognised country of origin symbol of Australia. It is helping businesses, big and small, here and abroad grow. Below you will find a number of case studies highlighting the effectiveness of the famous symbol and explaining why so many businesses are using the stylised kangaroo to promote their products.

Air compressors, made the Australian way: Champion Compressors

Ausway - a home grown icon

Local business beats major international players to take jewel in crown of cleaning industry

Bev Marks achieves 46% growth in sales thanks to Australian Made

Birrus Matting: Australian branding gives advantage in export markets

Paymate: Symbol conveys our Australian identity

Bomac Engineering: Australia represents safety and quality

Arnica's homeopathy products help Australia win World Cup

Clipsal: Australian made message vital to Clipsal’s marketing strategy

Kelly & Windsor: Famous symbol gives brand authenticity

Kevron: 'A box of Australians, please!'

Olex: 'Australian-ness' a key marketing tool

Septone: Using logo as much as possible makes business sense

Silverlynx: Helping consumers exercise their preference for Australian furniture

Thomas Chipman: Symbol gives consumer recognition to new brand

Ugg Australia: Trade mark means consumer trust

Bubzilla: Carrying the Australian Made logo is also good for carrying babies

Breda’s Delightful Baskets: Breda's Delightful Australian Made Baskets

Brookfarm: Australian Grown’s Brookfarm is a growing success

Cook Iron: Australian Made for 150 years and still going

The Busy Group: Get Busy with Australian Made

Hydrum: Australian Made lifts to greater heights

Southern Cross Country: Australian Made Coats fit for a Queen

CA Pacific: Local retailers value Australian products

A complete listing of products carrying the logo can be found here.